The relationships between after-sales service, customer satisfaction, and loyalty is a very fundamental base in Snow Pars. Moreover, after-sales services supports, up gradation, and complaint influence customer loyalty with the mediating role of customer satisfaction.

Today’s connected consumer demands a great experience throughout the entire purchase journey – and that includes the after-sales service. In the short term that means Snow Pars gets the basics right and provide an easy-to-use way to resolve customer issues and problems that arise after purchase. The longer term offers a real opportunity to leave the existing division of sales and service behind in favor of a brighter future: where Snow Pars proactively take control of their after-sales service to build lifetime value through stronger customer relationships.

Although, getting the after-sales service right in the short term will be easier than delivering a longer-term strategy that truly delights customers and builds strong relationships. However, Snow Pars has bridge the polarized approach of treating sales and service differently when we are to maximize the opportunities offered by a truly customer centric organization.

After-sales must be more than just efficient – it needs to be memorable Customers, of course, want the product or service to be right first time. On those occasions when it isn’t, they expect easy access to a support team and a rapid resolution.

There are two key ways Snow Pars can realize this goal of memorability:

1. Proactivity – identifying and rectifying issues before the customer makes contact.

2. Empathy – showing real concern and an appreciation of a customer’s individual circumstances.